
Dime is the Bridge between Businesses and the Gen Z Market

It is vital for businesses to build brand loyalty and trust early with the next generation to achieve future sustainability. Dime is a relationship-based platform that enables brands to reach the Gen Z market, which has a purchasing power of $360B and growing. We speak the Gen Z language, we understand Gen Z's habits and buying patterns, and we can help brands reach a collection of consumers that were previously inaccessible or even undiscovered through a powerful network of ambassadors.
Our ambassadorship, spanning colleges across the US and the UK and representing a diverse community, allows businesses to directly penetrate into the Gen Z market, stay relevant, and build brand awareness. Dime generates social media content and in-person events that add a layer of genuine connection and rapid reach to colleges. So far, we have generated 320k+ impressions in brand campaigns for our two clients, Habits 365 and Happy Plugs, both of which are established brands with verified profiles. With Dime, brands of all sizes can transform Gen Z buyers into long-term dedicated customers.
Why Now?
Our
Reach
United States
Babson College
Boston University
Central Piedmont Community College
College of Charleston
Columbia University
Duke University
East Carolina University
Emory University
Fordham University
Georgia Institute of Technology
New York University
Tulane University
University of California, Berkeley
University of California, Irvine
University of Chicago
University of Colorado, Boulder
University of Miami
University of Oregon
University of Pittsburgh
University of Southern California
Washington University in St. Louis
Vanderbilt University
United Kingdom
King's College London
University College London
University of Leeds
Kenya
Maseno University
Meet the Team

Abby Huang
Founder & CEO

Kenardo Mitchell
Chief Financial Officer

Alex Hong
Chief Technology Officer

Helen Chen
Chief Operating Officer

CJ Nagle
Head of Marketing

Lily Annenberg
Head of Growth

Alessandro Dal Bon
Technology Lead

Devin Farrow
Investor Relations
Board of Advisors
Charles Annenberg Weingarten
Vice President and Director, Annenberg Foundation
Charles Annenberg Weingarten has broad interests in entrepreneurialism, the arts, and philanthropy. He is dedicated to advancing opportunities in education; improving the quality of life in third-world nations; exploring the power and potential of emerging communication technologies; and supporting creative and visionary efforts to preserve the environment.
Jian Hua Huang
CEO and Chairman, Kanfort Precious Metals Inc Co.
Jian Hua Huang founded Kanfort Precious Metals Incorporated Company, the leader in metal R&D and industrial applications with established business relationships with some of the top fortune 500 companies over the world. Jian Hua is a recognized entrepreneur and philanthropist in Hong Kong and Asia.
Joe Wyatt
Partner, Wilmer Hale
Joe Wyatt is a corporate lawyer who represents entrepreneurs and startup companies in complex business transactions throughout their lifecycle. For more than 20 years, he has advised startup, high growth, and public company clients as well as investors in a variety of transactions.